Friday, 27 April 2012
Section B: Institutions and Audiences
Marketing
-Advertisements on social media
e.g. hunger games - Facebook game
e.g. Avatar - turn yourself to an avatar application
-not only the production, marketing or distribution company advertising advertising the film, fans do too e.g. blogs about film
e.g. making remakes of film scenes
-Old forms of advertising still used but overtaken buy new
e.g. billboards, bus sides , newspapers - challenged by technology = games, social media etc
-synergy
e.g. one films sales another one such transformers cartoon advertised the film,
harry potter, star wars
-youtube marketing platform
e.g. trailers/teasers
-Technology converges is when you can watch a product on different forms of media
e.g. watching a film on a iphone, ipad, digital tv, instant tv, youtube, online versions of magazines, online reviews
-count down timer, people communicating - increase the hype
Production
-compare and contrast mainstream and independent film producers
different audiences
e.g. independent = target -> small audience
e.g. mainstream = target -> larger crowds
Distribution
digital films - more available, cheaper, easier to distribute, easily replaceable
35mm- opposite of digital
Slum Dog Millionaire- distributed by fox searchlight
Exhibition
-exhibition
e.g. cinemas, DVDs, online streaming, illegal downloads
-films can be downloaded online - netflix, lovefilms
-better experience in the film- wider than computer screen, quality
-3D
Wednesday, 4 April 2012
G322 Tommy Jessop Extract- Representation of Disability
In this blog post, i will be looking at Tommy Jessop extract and i will writing about disability is represented in the TV Drama.
Camera Shots, Angles and movements
Disability has been shown through Camera angles, this is shown at 1:44 the dad of the disabled character and the Detective have been made to look bigger as the character is looking up to them, this makes them look more powerful than the disabled character as the disabled are normally referred to as weaker. Also at 0:35- 0:45 disability has been referred to through movement, this is when the disabled character is attempting to run away but fails as he is slow, this represents disability because disabled people mature slower and the tend to react slower than the "normal people". Also The camera crew have used a Close-up shot at 3:56 to try show the disabled characters emotion showing that he is vulnerable.
Editing
Sound
Mise-en-scene
Camera Shots, Angles and movements
Disability has been shown through Camera angles, this is shown at 1:44 the dad of the disabled character and the Detective have been made to look bigger as the character is looking up to them, this makes them look more powerful than the disabled character as the disabled are normally referred to as weaker. Also at 0:35- 0:45 disability has been referred to through movement, this is when the disabled character is attempting to run away but fails as he is slow, this represents disability because disabled people mature slower and the tend to react slower than the "normal people". Also The camera crew have used a Close-up shot at 3:56 to try show the disabled characters emotion showing that he is vulnerable.
Editing
Sound
Mise-en-scene
Avatar (film)
Production
The production of Avatar began in 2006 when they built a script on what the aliens culture would be like to make them seem more realistic. However a Linguist was also called in to come create a language for the creatures of which he managed to produce one which had 1000 words taken from different cultures but changed. 40% of Avatar was filmed from live action and the other 60% computer generated which is why the film was filmed in 1996 when the idea came out as the technology back then wouldn't have allowed to make this idea successful. In preparation of the filming sequences, all of the actors underwent professional training specific to their characters such as archery, horseback riding, firearm use, and hand-to-hand combat. They received language and dialect training in the Na'vi language created for the film.
A number of innovative visual effects techniques were used in the production of Avatar. According to Cameron, work on the film had been delayed since the 1990s to allow the techniques to reach the necessary degree of advancement to adequately portray his vision of the film.
Marketing
Distribution
Consumption
The production of Avatar began in 2006 when they built a script on what the aliens culture would be like to make them seem more realistic. However a Linguist was also called in to come create a language for the creatures of which he managed to produce one which had 1000 words taken from different cultures but changed. 40% of Avatar was filmed from live action and the other 60% computer generated which is why the film was filmed in 1996 when the idea came out as the technology back then wouldn't have allowed to make this idea successful. In preparation of the filming sequences, all of the actors underwent professional training specific to their characters such as archery, horseback riding, firearm use, and hand-to-hand combat. They received language and dialect training in the Na'vi language created for the film.
A number of innovative visual effects techniques were used in the production of Avatar. According to Cameron, work on the film had been delayed since the 1990s to allow the techniques to reach the necessary degree of advancement to adequately portray his vision of the film.
Marketing
Distribution
Consumption
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